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Monday, March 29, 2010

Sonlight's Box Day Video Process - Part 3

[Read Part 2 here]

Review and Re-render

After an uncounted number of hours of incomprehensible math whereby my computer converted a 1.2 gig stream of images made up of pixels housed within a specific type of coding that enabled some software to interpret it as a video into a different type of code that enabled some web-based software to convert the now 34MB file into something playable on YouTube, I give you...


Box Day v2

Thankfully my second attempt worked. I really didn't want to have to wait another 20 hours for my computer to give me a nice looking video.

Feedback? Thoughts?

I've had some very valuable input already. I would love to make this video even more helpful!

...granted, given how little time we have until April 1, I won't be able to make major changes. I also reserve the right to do what I believe is best for Sonlight... which may involve putting my efforts elsewhere even if there is a great idea for an improvement.

But such is the nature of production/business/life: We must pick our battles. There's always more to do. Sometimes choosing which things to leave and which things to change is the hardest part.

 ~Luke Holzmann
Filmmaker, Writer, Surrogate Father

5 comments:

Michelle said...

I love the narrator's voice - very warm. It looks great - although I cannot imagine reading an IG with a cup of coffee and a baby on my lap. But that's just me.

I like the graphics, the colored dots, the colored labels on the IG.

The music is good, not too loud & not too soft.

I think the story covers the details in a typical box day at my house. (the * on the book/sticker page was a good idea.)

If it were up to me, I'd post it as is. ;)
~Michelle

Robin E. said...

Maybe someone else already commented on this, but the only ??? I had was the image of the invoice. It said "pick ticket". I had no idea what that meant, and I've seen my fair share (and then some) of Sonlight invoices.

Otherwise... I love it. Informative, just a little funny, yet short enough to not seem like a major effort to watch it. Lovely work, Luke.

Mrs. C said...

YAHOO! I love it. Do you have another video in which Jane is confused and gets online to figure out what to order? I like how the dad is involved in this video; too often homeschooling dads are ignored and they pitch the product just to moms. :)

TexasHeather said...

It is very good -- I agree with Michelle; I've never sat with baby in my lap and coffee in hand to read the IG. More than that, though, I've never been able to hold the IG one-handed! Now, curled on the couch, IG in my lap and a drink nearby -- yes. Sitting at the table, drink in front of me, pouring over all the details - yes. Baby in my lap and only 1 hand for the IG - not gonna happen.

And I agree with Robin, I've never seen the term "pick ticket" on any SL invoice in my illustrious career as a SL customer ; )

But -- was the video smooth and easy to watch? YES. Did it give a mostly fair and honest representation of Box Day at my house? YES (aside from the 2-handed thing...). Does it do a good job of explaining the concept and answering questions for new customers? YES, I think so.

Excellent job, Luke; it came together really well. Thanks for sharing with us from step one to now...that was fun!

Luke said...

Michelle, glad you enjoyed it <smile>.

Robin, great point about the invoice. We call them Pick Tickets internally when you work as a "picker"--as I have done in the past <smile>. But that doesn't make sense to those outside the company. Thanks for pointing that out!

Mrs. C, we do plan to do more videos in the same style to make things a little more clear on our website. <smile>

Heather (and Michelle), true. The IG is a little bit cumbersome for one-handed wielding. I'm going to leave it as is, though, because it communicates even if it is unrealistic <smile>.

~Luke


Contributors:

luke holzmann
Luke Holzmann
Filmmaker, Writer, Empty Nester
Luke's Bio
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box day
Box Day
Box Day stories and pictures from Sonlighters across the globe. Share your Box Day story!
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judy wnuk
Judy Wnuk
Sonlight customer champion and homeschooling expert.
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sarita holzmann
Sarita Holzmann
Co-founder and president of Sonlight Curriculum.
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